Founded in February 2020 by Cameroonian entrepreneur Wilglory Tanjong, Anima Iris is a luxury handbag brand that blends contemporary design with African heritage. Known for its bold geometric shapes and vibrant colour palette, the label has quickly gained international recognition, attracting celebrity supporters including Beyoncé while appearing in leading fashion publications and popular television productions.

Anima Iris: Redefining Luxury Through African Craftsmanship

Anima Iris: Redefining Luxury Through African Craftsmanship
The brand takes its name from Tanjong’s mother, Iris Tsamoh, and her childhood friend, Sarah Yaa Anima Amoyaw, reflecting the personal stories that inspire its identity. Drawing from Ghanaian kente geometry and Cameroonian Bamileke textile patterns, each handbag celebrates African artistry through thoughtful design and cultural storytelling. Every piece is handcrafted by skilled artisans in Dakar, Senegal, using premium materials and traditional craftsmanship.

Anima Iris: Redefining Luxury Through African Craftsmanship

Anima Iris: Redefining Luxury Through African Craftsmanship
Today, Anima Iris has established itself as a leading name in contemporary luxury, with retail partnerships including Saks Fifth Avenue, Bloomingdale’s, and Nordstrom. By combining African heritage, Senegalese craftsmanship, and modern design, the brand continues to redefine what luxury can look like while bringing African creativity to the global fashion stage.

Anima Iris: Redefining Luxury Through African Craftsmanship

Anima Iris: Redefining Luxury Through African Craftsmanship








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