Gucci is shifting to a unified format for its fashion shows, blending men’s and women’s collections into a single presentation.
Creative director Sabato De Sarno will unveil the combined collections during February and September at Milan Fashion Week. This marks a return to coed shows, reinforcing the brand’s streamlined approach to storytelling.
Additionally, Gucci has announced that its cruise 2026 collection will be showcased in Florence on May 15, continuing the unified format. This move underscores the brand’s commitment to innovation while honoring its Italian heritage.