Alexandra Gucci Zarini launched her luxury brand, AGCF.

Alexandra Gucci Zarini, granddaughter of Aldo Gucci, has launched a purpose-driven luxury fashion brand, AGCF. This purpose-driven venture is not just about creating exquisite luxury goods; it’s about redefining the very essence of luxury by integrating ethics, sustainability, and social responsibility into every aspect of its operations. AGCF was born out of a vision to usher in a new era of luxury that is both stylish and sustainable. The brand’s mission is deeply rooted in the concept of “Unità,” which means unity in Italian. This philosophy emphasizes the importance of coming together to create positive change, whether it’s through supporting