An Intentional Step Closer to the Francophone CB Woman
Christie Brown, the celebrated Ghanaian fashion house known for its artisanal elegance, cultural craftsmanship, and modern tailoring, proudly announces its official retail presence in Abidjan through a partnership with The ABY Concept Store.
This milestone marks a significant step in the brand’s continued expansion across the continent, rooted in deep admiration for the Ivorian woman’s bold, expressive style and longstanding affinity with the Christie Brown ethos.
Christie Brown x ABY Concept Store
“This moment has been years in the making,” says Creative Director Aisha Ayensu. “Our pieces have lived in wardrobes across Côte d’Ivoire for years, but this partnership allows our community there to experience Christie Brown in a more tangible, immediate way. It’s more than just proximity—it’s about presence.”
Stocked exclusively at The ABY Concept Store in Cocody, a curated edit of Christie Brown’s signature pieces is now available to shop in-person. From the brand’s sculptural tailoring to its statement embroidery and refined ready-to-wear staples, every piece reflects a commitment to the African woman’s evolving identity-powerful, graceful, and always in motion.
Christie Brown
This moment is not just a commercial expansion but a cultural embrace, one that affirms Christie Brown’s vision of African luxury that is unapologetically feminine, rooted, and resonant.
