Ezokhetho Unveils “ZODWA” Campaign and Lookbook: A Tribute to Love & Legacy

Ezokhetho proudly presents the official campaign and lookbook for its latest collection, ZODWA — a deeply personal and emotive offering that pays tribute to the late parents of the brand’s founder and creative director.

Named after the affectionate nickname his father gave his mother, “Zodwa” is a visual and narrative homage to a love story that flourished during the 1980s and 90s, a transformative time in South Africa marked by resistance, resilience, and rebirth. The campaign captures this duality, the tension of struggle alongside the tenderness of enduring love.

“Creating this collection was a spiritual process,” shares the designer. “It began as a way to honour my mother, not knowing she would pass just months later. In many ways, ZODWA became our final conversation.”

First debuted on the runway at SA Menswear Week AW’25, ZODWA also marks a new era for the brand: the introduction of menswear into the Ezokhetho story. The collection speaks directly to the evolving identity of the modern African man; one who is confident, expressive, and deeply rooted in culture.

The lookbook features standout pieces crafted in rich and tactile materials including; gold screen-printed velvet, sculptural mesh, faux ostrich leather, and detailed knitwear. Symbolism is at the heart of the design, with garments that reference familiar cultural elements such as inkomazi (fermented milk, a nostalgic staple in South African homes), and Ezokhetho’s now-signature chicken foot motif — a nod to shared memory, community, and pride.

“We don’t follow trends, we follow truth,” says the brand. “Our goal is to reshape how African heritage is worn, not just on special occasions, but in everyday life. ZODWA is a reminder that love, legacy, and tradi- tion can live boldly in the now.”

The full ZODWA campaign and lookbook are now live across Ezokhetho’s platforms.

Ezokhetho “ZODWA” Campaign and Lookbook:

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