Many wannabe creatives complete a college degree, however, you will still need to demonstrate skills beyond what is listed on your resume that involve creativity as well as creative problem-solving skills. Here are five basic skills a creative must possess to successfully solve problems.
- STORYTELLING
With creative storytelling, a brand and its products can be brought to life. It builds empathy and connections to a brand and its products through text, visuals, and audio. Accordingly, mastering the art of storytelling is important as it can convince prospects to invest in your product or service.
- FINANCIAL LITERACY
Mastering financial literacy isn’t always easy. However, with a little bit of knowledge and practice, it will be of great benefit for a lifetime. Staying on top of your finances starts with knowing how to create and maintain a budget, understanding interest rates, and prioritizing savings. The use of recently developed user-friendly websites and apps isn’t limited to math aficionados – everyone can get assistance with staying in control of their finances.
- MARKETING PRINCIPLES
Seth Godin defines, a marketer as someone who can change minds, who can provide ideas in ways that drive consumers to think and act differently. As a creative making people like you enough to buy your product, hire you or, give you money is something you have to learn because talent doesn’t sell itself. Start with understanding the 4p’s of marketing which is the product, pricing, place and promotion work your way to finding the customers who desire your work and point them to it.
- CREATIVE SOFTWARE
It is incredibly useful to have creative skills and the use of innovative tools, techniques, and helpful software knowledge to help secure new opportunities or make existing projects more efficient. This in-demand skill helps you as a creative secure the knowledge needed for keeping pace with this ever-changing digital era. Take some time to learn at least one creative software related to what you do. Adobe Creative Cloud has a lot to pick from.
- PRODUCTIVITY TOOLS
Workflow tools help reduce human errors. They simplify communication and collaboration, simplify processes, and automate tasks. Productivity software is a tool that helps individuals produce information, such as spreadsheets, presentations, charts, databases, diagrams, and graphs. To streamline all these benefits in what you do, take out time to learn how to use them.
