After 43 years, Alberta Ferretti is leaving her role as creative director of her eponymous brand.
Renowned for her signature romantic and feminine designs, Ferretti’s departure signifies the end of an era for the fashion house she founded in 1981.
Her creations have long been associated with ethereal elegance, fluid draping, and a dreamy aesthetic, often incorporating chiffon, lace, and delicate embellishments.
Ferretti’s decision comes at a crucial time for her brand’s parent company, Aeffe. While she will no longer oversee the day-to-day creative direction, she will continue to serve as vice president and remain involved in shaping the brand’s strategic vision. In her statement, Ferretti expressed her deep connection to fashion and her commitment to her craft but emphasized the need for personal and professional evolution. She believes this change will allow a new creative force to take the reins.
Aeffe, which also manages brands like Moschino and Pollini, has yet to announce Ferretti’s successor. The company has indicated that an announcement regarding a new creative director will be made soon, marking a new chapter for the Alberta Ferretti brand. Industry insiders speculate that this transition could revitalize the label, bringing in fresh perspectives while honoring its heritage of sophisticated elegance.
Ferretti’s impact extends beyond her own label; she has been instrumental in shaping Aeffe’s global strategy and development. Her legacy includes a remarkable portfolio of designs that have graced red carpets and high-fashion editorials worldwide, worn by celebrities and royalty alike. From stunning gowns at Cannes to ready-to-wear collections that embody timeless grace, Ferretti’s influence on the fashion industry is undeniable.
Her departure aligns with a growing trend of veteran designers stepping aside to make way for new creative voices. However, Ferretti’s ongoing role at Aeffe demonstrates her commitment to the brand’s future and continued success.
As the fashion world anticipates the announcement of Alberta Ferretti’s successor, one thing is clear: the brand’s legacy of timeless elegance will continue to inspire and captivate under both its founder’s influence and the fresh vision of whoever takes over. This pivotal transition marks not only the end of one chapter but also the beginning of a new journey for the Alberta Ferretti label. Fashion enthusiasts and industry experts will be closely watching how this next phase unfolds.