Lisa, member of the Blackpink debuts as Louis Vuitton’s Spring/Summer 2025 ambassador.
This highly anticipated collaboration showcases her modeling skills alongside actress Saoirse Ronan, both captured through the lens of legendary photographer Steven Meisel.
The campaign is a visual feast that merges fashion with artistic expression, drawing inspiration from the Renaissance period.
In this campaign, Lisa dons a selection of standout outfits designed by Louis Vuitton’s creative director, Nicolas Ghesquière. Among the featured pieces are a vibrant red and blue jacket with puffy sleeves and a sleek black leather jacket adorned with asymmetric buttons. These designs reflect Ghesquière’s unique ability to blend historical influences with contemporary aesthetics, embodying a multifaceted femininity that resonates with modern audiences.
The backdrop for the campaign is equally captivating, featuring oil paintings by French artist Laurent Grasso. These artworks serve as a nod to Renaissance composition, creating an enchanting atmosphere that blurs the lines between painting and photography. Grasso’s pieces, particularly his Studies into the Past series, introduce surreal elements into pristine landscapes, enhancing the campaign’s thematic exploration of time and space. The result is a collection of images that evoke both whimsy and elegance, positioning Lisa and Ronan as modern muses within this artistic narrative.
The Spring-Summer 2025 collection itself is characterized by its innovative silhouettes and textures, showcasing light-as-air blouson jackets and intricate embroidery that play with contrasts. Ghesquière’s vision for this season emphasizes a wardrobe that oscillates between structure and fluidity, inviting wearers to embrace their individuality through fashion.
Lisa’s involvement in this campaign marks a significant milestone in her career as she continues to expand her influence beyond music into the realms of fashion and art. With her recent solo endeavors, including chart-topping hits and an upcoming acting role in The White Lotus, she exemplifies the empowerment and versatility that Louis Vuitton aims to celebrate through this collaboration.
As the campaign unfolds, it not only highlights Lisa’s fashion prowess but also reinforces Louis Vuitton’s commitment to intertwining luxury with artistic innovation. The synergy between Lisa’s dynamic presence and Ghesquière’s visionary designs promises to captivate audiences worldwide, setting the stage for an exciting year ahead in both fashion and entertainment.