Louis Vuitton will now craft the off-field wardrobes of Real Madrid’s champions
LV x Real Madrid
The creative reins are in the hands of none other than Pharrell Williams, LV’s Men’s Creative Director, who’s reimagined teamwear with a couture edge.
In a move that blurs the lines between fashion runways and football tunnels, Louis Vuitton has entered a bold, multi-year partnership with Real Madrid, positioning itself not merely as a sponsor, but as the official formal and travel wear designer for the club’s elite teams.
That’s right—some of the most luxurious travel pieces in the LV arsenal, including the Horizon 55, Keepall, and Christopher backpack in signature Monogram canvas, have been exclusively customized with Real Madrid’s white-and-gold accents… and kept strictly for the team. Not a single one is hitting shelves.
LV x Real Madrid
While the world watches the players on the pitch, Louis Vuitton is dressing the champions before they even step onto it.
