THE FASHION FOCUS COMPETITION

Heineken-Lagos-Fashion-and-Design-Week-Fashion-Focus-DEBONAIRAFRIK-August-2015

Are you a creative designer? Do you have a passion for fashion? Want to build your design talent? If your answer is yes to all those questions then this is a great opportunity for you!

The Fashion Focus competition, scheduled to hold during the upcoming Lagos Fashion & Design Week 2015 from 18th – 31st October, is now open for entries. Announced by Style House Files, organisers of Lagos Fashion & Design Week(LFDW), the aim of the platform is to scout for, support and develop emerging creative talent that can stimulate the growth of Nigeria’s fashion industry.

The initiative is a sync with British Council‘s ongoing work to develop innovative, high-quality events and collaborations that link artists and cultural institutions in Nigeria with their counterparts in the UK. It will also give budding fashion designers opportunities to participate in targeted workshops and networking sessions between 2015 and 2016, as well as a chance to exhibit their collection at LFDW 2015.

Last year’s winner, Temitayo Ilesanmi Nathan of fashion brand, T.I Nathan, was invited to present his work at the British Council X British Fashion Council’s International Fashion Showcase 2015 at London Fashion Week earlier on this year; and you could be next.

He commented on the experience calling it a – “defining moment for my brand and me as its Creative Director. Being privileged to showcase alongside other talented designers at the International Fashion Showcase London was a major eye opener for me. I now see the fashion industry in a totally different light – as a platform for creative expression as well as wealth creation.

For details on how to apply for LFDW Fashion Focus, please visitwww.lagosfashionanddesignweek.com. Applications close 11 September 2015.

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In more LFDW related news, they have announced Heineken as the new headline partner. Previous headline sponsors have been MTN Nigeria andGTBank.

Speaking on the new partnership, Executive Director & Founder, Lagos Fashion & Design Week, Omoyemi Akerele said – “At the heart of the Lagos Fashion and Design Week platform is the fundamental vision to position Lagos as a global destination for Africa’s finest fashion design talents. Through LFDW, they present their collections, grow their fashion businesses and contribute to the sustainability of Nigeria’s Creative Economy.

Fashion Focus is a collaboration between Heineken LFDW and British Councilthat’s supported by Fashion School Istituto Marangoni and Grey Velvet Nigeria.

Heineken LFDW sponsors Maybelline and Fayrouz will lend their continued support to Heineken LFDW.

For press information, please send an e-mail to: Ijeoma Ndekwu – press@lagosfashionanddesignweek.com | Call: 08180908128

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