Who Is Sabato De Sarno, Gucci’s New Creative Director?

Gucci has announced Sabato De Sarno as its next Creative Director after Alessandro Michele. What do we know about the new Gucci director? Relatively he is a no-name in the broad fashion industry. Let’s see some facts about the new boss. 

Not New to Italian Fashion 

Though not as popular as the former Creative Director, Michele, De Sarno has been working mainly behind the scenes in the Italian fashion industry. Since 2005, De Sarno has been working with top-name fashion brands like Prada and Dolce & Gabbana. 

Gucci creative director Sabato De Sarno and British artist Ben Eine
Sabato De Sarno (Creative Director, Gucci) and Ben Eine (British artist).

Former Fashion Director at Valentino

From Prada (in 2005) to Dolce & Gabbana, he then moved to Valentino in 2009. There, De Sarno eventually became the fashion director. He oversaw Valentino’s men’s and women’s RTW collections. 

First Collection in September 2023

De Sarno will be unveiling his first Gucci collection in September during Milan Fashion Week. he will be responsible for all the brand’s collections: women’s, men’s, leather goods, accessories, and lifestyle. 

Sabato De Sarno, Gucci Creative Director
Sabato De Sarno was recently Valentino’s Fashion Director

As of now De Sarno is not fully seated as Gucci’s creative director. Thus, in the meantime, the company’s collections, including the womenswear Fall-Winter 2023-24 collection (which would be presented in Milan in February), are being designed by the in-house team.